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China’s Sedrin beer gets odd endorsement from NBA’s Tracy McGrady

Posted on May 23, 2012 in Video by Josh

Remember the movie Lost in Translation?  Bill Murray plays aging American actor (and famous person) Bob Harris, stuck in Japan to do an ad for Suntory whiskey.

Well, replace the fictional famous person Bob Harris with nonfictional and aging Houston Rockets Star Tracy McGrady, and you’ve got the same basic setup here.

Sedrin (or Xeujin) beer — the “official beer of the NBA” in China — gets the Lost in Translation treatment, complete with McGrady drinking what we’re sure is a mediocre Budweiser substitute after falling into a physics-defying trap set up by some local Chinese youth.